February Chapter Meeting- Mike Ruff

When:  Feb 21, 2018 from 5:30 PM to 9:00 PM (ET)
Associated with  Boston Chapter

Mike is a professor of Accounting at Northeastern University and also has over 20 years of experience as a Controller/ Finance Manager for healthcare industry

Brief overview of Mike Ruff’s proposed IMA presentation:

  • Introduction to behavioral economics, finance, and accounting
  • Identification of types of conscious and unconscious psychological biases that many of us harbor, e.g.
    • Fundamental attribution error (“Halo effect” – we judge others based on first impressions).
    • Overconfidence bias – we overestimate how long it takes to complete a task or job.
    • Decision making heuristics – we are cognitively “lazy” and take mental shortcuts.
    • Social conformity biases – we tend to follow the norms and culture of a group, instead of making our own judgments and decisions.
  • Discussions on how to identify and overcome these biases
  • Listing of additional resources if individuals wish to follow up on these topics after the presentation.



Babson College Executive Conference Center
1 Synder Drive
Sorenson Commons Overlook Room
Wellsley, MA 02457


Mark Romboli